I just got a quote from Japan for this panel and the total BEFORE shipping was $324 USD. What the hell makes this panel so special compared to the Blast City that I can get for $209 shipped from the same distributor?!
Not a damn thing. As far as I know the only difference is the artwork. Prices for new stuff in the arcade business is insane.
The $324 price includes the joystick(s) and buttons, along with a wiring harness. I’m not sure whether you can order the panel by itself straight from the manufacturer. I know when I was looking for one Sanwa and Excellentcom both refused to sell me one.
Insane collectors also drive up the resell value of these things too. They think because they paid a fortune for something it’s worth more when they resell it.
You can get the official Sega sticker for the panel for $45 USD plus shipping. This distributor also sells a generic raw panel to go with it for, believe it or not, $20 USD. So, $65 plus shipping came to $110 for a Sega New Net City empty panel. But I can’t imagine installing that sticker perfectly is easy.
There is a guy in California named Matsu that sells candy cabs. He may have a used panel that you can buy for very cheap. Search the Neo-geo.com forums marketplace for his name and you will find several threads about him. He doesn’t post on the forums though, always has a go between.
There also used to be a guy named Richardp on the arcadecontrols forum who made custom panels and sold them ultra cheap.
http://img30.imageshack.us/i/astro3001controlpanel.jpg/
http://img30.imageshack.us/i/64798267781.jpg/
He was selling them for $25 plus shipping I remember right.
I wish we could track this guy down and buy out his remaining stock.
find him 
we could get him alot of business