The main thing to take away from the deal.
The new deal was signed late on Thursday night. Negotiations involved top players from both studios, including Sony Pictures chief Tom Rothman, Feige, and Walt Disney Studios head Alan Horn. In exchange for lending Feige’s producing prowess, Marvel and Disney will receive roughly 25% of the profits, according to insiders. Disney will retain its merchandising rights. As part of the arrangement, Spider-Man will also appear in one future Marvel Studios film.
The film is scheduled for release on July 16, 2021. Amy Pascal will also produce through Pascal Pictures, as she has on the first two Holland-led films.
Quite the bump from 5%.
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Eskills
2926
Not the 50/50 they were asking for either. 
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I honestly think Disney/Marvel knew they weren’t going to get that. But they knew Sony knew the Spider-Man IP would be dead in the water w/o Disney so Sony came to a compromise.
Disney knew they could only go up when it came from their original agreement of 5%.
25% is still a fuckton of money. Plus still getting to keep all merch rights? Win/win honestly
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Eskills
2928
I think Sony would’ve accepted 20-25% if that’s what Disney offered at first.
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Yep. That’s the first rule of negotiation. Ask for more than you actually want. Then take less, at the rate you really want, to make the other side think they’ve won.
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For sure. And the more Feige makes Spider-Man a dominating force in the box office the more and more leverage they have.
Disney will get their 50/50 share eventually.

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Plus they’ve increased their cut by 500%. Anyone thinking Sony won needs to take a step back and look at the big picture. They went from getting .05 on the dollar to .25 on the dollar.
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d3v
2932
Not surprised it happened. As stated, the money that could be made by making a new deal dwarfs any that could be made from not doing it.
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Spider-man is the reason That Japan has Super Sentai, a.k.a. Power Rangers in the US.
The 70s live action Spider-Man in Japan is the prototype for all Super Sentai ever since .
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HD-Man
2934
Apparently this new deal allows Holland Spidey to appear in the Sonyverse too, so him showing in Venom 2 is a possibility
Honestlu that shouldve been the deal BEFORE they made Venom tho for obvious reasons🤔
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maxx
2935
Uh? Holland was always under Sony label.
Sony owns his movie rights. They never needed Marvel’s permission to use him their films.
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maxx
2939
He said the new deal apparently allows Holland to be in the Sony verse too. He was always allowed to be in it.
Wellman
2940
I am guessing the new deal let’s Sony use him without the Disney veto. I mean who would want their clean new Spider-Man attached to something like a Sony joint where the main character bites into trash?
Under the previous deal Holland’s Spider-Man wasn’t allowed to appear in Sony movies as long as Marvel was using him.
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Well, I was wrong about the situation. I did not realize that. Thanks for the insight fam.
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HD-Man
2943
https://comicbook.com/marvel/2019/09/27/spider-man-sony-marvel-new-deal-venom-2-tom-holland/
This is why I said what I said earlier. I wasnt in the board room meeting when Sony & Disney were talkin, my info is passed down like you guys. My bad tho on that, not trynna spread false info
maxx
2944
If they pulled out obviously marvel can’t use him lmfao